These are strange, challenging times for businesses. The past few months have put a financial strain on them – from the loss of clients and

The COVID-19 crisis has caused B2B sales organizations to re-evaluate their sales processes, re-tool their sales pitches, and otherwise adapt to fast-changing conditions in an

  While COVID-19 pandemic seems to have passed its peak, things are by no means “back to normal.” Supply chains are still disrupted, consumer wallets

  Email is an essential way of communicating in sales. But far too often, sales professionals focus solely on the initial pitch and neglect the

A price strategy is every bit as important as what you’ve got to sell. After all, they dictate what you will charge for the goods

Having a clearly defined sales process for your business is as important as having the right product or service.  It’s a template that defines your